Cat Be Dog want to inspire our customers to think outside the box. We add that in dialogue, creativity and story telling.
The inspiration behind our company name Cat Be Dog comes from the British company O2’s campaign Be More Dog that was developed in 2013.
The campaign has given O2 a theme and a philosophy that it can apply across all of its marketing communications and even its own business. The campaign has also given the brand a personality that connects with consumers of all types.
The message of the campaign is essentially that life in the 21st century is pretty great. There are things that should amaze us, but people have become too jaded to appreciate what is around them.
